The Spanish government established a digital media transparency law which subjects companies to severe penalties if they do not reveal AI-generated content. Deepfakes create an expanding threat of misinformation. This particular bill seeks to mitigate by reducing their impact on public interests through deceptive capabilities.
Adhering To EU Directives
This Spanish legislation follows EU requirements from the AI Act that enforce strict transparency rules for high-risk AI systems. Minister of Digital Transformation Oscar Lopez explained that AI holds tremendous power which can benefit humans. But at the same time it also serves as a tool for spreading misinformation and attacking democratic systems.
Heavy Penalties for Non-Compliance
The new law establishes penalties that classify businesses failing to label AI-generated content as “serious offenders.” Companies could face fines up to €35 million or 7% of their global annual revenue for this particular designation depending on which amount is larger.
The federal government demonstrates its strong commitment to tackle AI misuse which produces false information.
The Deepfake Menace
Deepfakes represent AI-generated videos or statements that appear realistic but deceive viewers leading to reputational damage and the distribution of false information. Regulating deepfake technology needs to be approached as a defensive strategy according to Lopez because it acts as a countermeasure against those in society who attempt to control it. If you want to read about The Top 10 Most Dangerous Things AI Has Done in 2025 So Far click here.
Prohibiting Deceptive AI Techniques
The law establishes rules that ban AI systems which manipulate vulnerable groups via subliminal operations. Addicted individuals face gambling manipulation through chatbots and children encounter dangerous situations because of certain toys. The law prohibits AI systems from performing coercive manipulation to protect consumers.
Restrictions on Biometric Classification
The proposed law limits organizations from utilizing AI systems to categorize individuals based on biometric information when determining benefit eligibility or assessing criminal risk. Authorities will not be required to use real-time biometric surveillance in public areas for national security purposes.
The AI Supervisory Agency will also be established according to the new laws.
The AESIA legislation will establish a dedicated AI Supervisory Agency in Spain responsible for enforcing AI regulations. The AI Supervisory Agency will oversee compliance with the new rules but will not manage data protection and credit rating regulations because those will fall under separate regulatory bodies they appoint.
Global Responses Together With Industry Reactions
Spain’s strong stance on AI regulatory measures serves as a model which could shape policy approaches in other nations. This law demonstrates to businesses the critical importance of transparency when dealing with AI-generated content. The ongoing development of AI technologies makes innovation and ethics an enduring worldwide concern.
Spain demonstrates its dedication to safeguarding society against misinformation by implementing substantial penalties for unlabeled AI-generated content while preserving the integrity of digital media. The nation believes that enforced transparency and ethical AI practices will develop a digital environment that is more informed and secure.
