Market research AI tools have made this process both easier to access and simpler to use. These sophisticated portals handle data analysis and trend identification to help you develop more intelligent decisions as time progresses. I tested numerous tools throughout the years, but a few exceptional ones shifted my approach to work. Let me share my favorites! These seven tools transform complex tasks into simple insights that I otherwise wouldn’t notice and prove to be exceptionally practical and dependable.
Here they are, walking you through the seven tools. Let me explain why each tool stands out to me and how they prove beneficial. I have provided a detailed breakdown of seven tools, explaining their functionality, why I admire each one, and their cost.
1. Gong
Gong uses artificial intelligence to evaluate every customer interaction, including sales calls and emails, to provide actionable insights. Sales teams utilize it to refine their strategy while increasing their deal closure rates.
Why I Like It: Gong delivers numerical data and clarifies the reasons behind successful or unsuccessful sales performance. Gong acts like a virtual coach that identifies successful strategies and ineffective ones. Through the use of Gon,g sales teams enhance their methods, resulting in superior results performance.
Pricing: Small teams can acquire Gong services at $5,000 annually, while larger teams benefit from customized pricing,g which considers team size and additional features.
You can also explore it here: https://www.gong.io/
2. Perplexity AI
This tool functions as a search assistant that delivers precise answers in real time. When it can browse the web, its insights stay up-to-date and reliable.
Why I Like It: It is the research tool I use most frequently to obtain quick results. The answers this service provides are supported by citations that establish their trustworthiness. Perplexity AI serves as my primary resource when I need to investigate market trends and examine competitor strategies.
Pricing: Each user pays $20/month to access unlimited pro searches plus advanced features.
You can also explore it here: https://www.perplexity.ai/
3. Exploding Topics
The platform uses AI technology to predict upcoming trends before they gain popularity. The system examines online search results and social media discussions to identify viral trends.
Why I Like It: The tool functions as a crystal ball revealing future market movements. The platform enables me and my clients to detect upcoming market trends ahead of time, which puts us ahead of our competition. This system enabled me to detect the increasing demand for eco-friendly packaging several months ahead of my competitors.
Pricing: The Pro version begins at $39 per month, with additional advanced features available for larger teams.
You can also explore it here: https://explodingtopics.com/
4. Aomni
The platform uses artificial intelligence to help businesses that operate in B2B markets. The tool collects data from multiple sources, which allows businesses to gain insights into customer needs and market trends.
Why I Like It: Aomni solves market research complexity by consolidating all data into a single location. The platform has revolutionized strategic planning by enabling industry trend analysis without requiring extensive manual research.
Pricing: Small business pricing begins at $100 monthly, while larger organizations receive personalized pricing options.
You can also explore it here: https://www.aomni.com/
5. Prelaunch
The service helps confirm the product concept’s viability before entering the marketplace. The pre-launch stage collects customer feedback early, tests variations through A/B testing, and determines the target audience to ensure a successful product launch.
Why I Like It: Prelaunch transforms product launch speculation into solid knowledge by decreasing uncertainty. We employed the method once to evaluate price positioning, which provided important pricing insights that helped prevent several clients from making expensive errors.
Pricing: Customers will pay $200 monthly, but larger companies have the option to select their pricing structures.
You can also explore it here: https://prelaunch.com/
6. Elicit
This function acts as a research assistant who performs your search tasks. The tool makes literature reviews less complicated because it extracts the major findings from academic papers or reports. This tool streamlines market research work by saving time and effort because users can see what they need without having to dig through multiple documents.
Why I Like It: When time is tight and workloads are overwhelming, this tool becomes a blessing. This tool extracts important points from documents, which allows me to dedicate more time to analysis instead of reading long texts.
Pricing: Free, paid plans starting at $50/month.
You can also explore it here: https://elicit.com/
7. Browse AI
This automated web scraping tool simplifies both data extraction and website monitoring processes. The best use of this tool involves monitoring competitor pricing and customer reviews as well as observing industry trends.
Why I Like It: Browse AI eliminates the monotonous task of gathering data by hand. This tool offers significant time savings by delivering organized and practical information when I monitor competitor pricing or look for new market opportunities.
Pricing: The service begins at $39/month, while additional levels reach $249/month.
You can also explore it here: https://www.browse.ai/
Why AI Tools Are Essential for Market Research
Today’s fast-paced business settings require the essential capabilities provided by AI tools beyond their mere desirability. The worldwide AI market is predicted to grow to $1.3 trillion by 2030, which shows the fast rate at which it is adopted worldwide. Business entities can save time and reduce risk factors while making data-driven decisions with AI tools like Gong and Prelaunch.
You can also check our blog on 7 Best AI Tools for Acing Your Next Interview
Final Thoughts
Each of these tools offers distinctive features, so the optimal choice will be based on your particular requirements. As a beginner to AI, start your journey with Perplexity AI because it offers an easy and cost-free experience. Exploding Topics stands out for business trend analysis while Prelaunch proves indispensable during product launches.
Market research doesn’t have to be intimidating. When you use the appropriate AI instruments, you gain insights to speed up the decision-making process with smarter results. Which of these tools have you tried before? Please share your experience with these tools or tell me which one you’re most interested in trying first.
FAQ’s
AI market research tools function as software platforms that employ artificial intelligence to conduct data analysis and extract trends while delivering practical insights. The automated processes of data collection, trend spotting, and customer analysis allow businesses to make decisions that are both fast and accurate.
AI tools offer valuable support for individuals working in business strategy as well as those involved in sales marketing or product development. Small businesses, along with startups and large enterprises, will find AI tools extremely helpful for reducing manual tasks and gaining market insights while saving time.
AI tools prioritize user-friendly interfaces to accommodate users who are new to AI. A large number of platforms provide easy-to-use dashboards together with tutorials and customer support to assist you during your initial setup. Certain tools, such as Perplexity AI, provide simplicity in operation and need minimal or no training.
The cost of each tool depends on its specific features. While some tools come at no cost, platforms such as Gong begin at annual charges close to $5,000. Platforms provide multiple subscription options, enabling users to select a plan according to their financial capacity and requirements.
Artificial intelligence systems analyze large data sets at high speed and apply complex algorithms to discover patterns and insights that humans could overlook. Through the automation of repetitive tasks and data-driven predictions, AI tools generate more reliable and precise outcomes while minimizing errors.
